2024

Branding & Identity

NHS Horizons

2024

Branding & Identity

NHS Horizons

2024

Branding & Identity

NHS Horizons

THE FOCUS

Be recognisable, but unmistakably unique.

SUMMARY

Redesigned the Horizons identity, enabling the brand to break free from traditional constraints while still honouring its NHS roots. The project pursued a redefined logomark paired with cohesive brand guidelines that preserved NHS clarity while giving Horizons an independent voice.

The rebrand is set to launch in 2026.

SUMMARY

Redesigned the Horizons identity, enabling the brand to break free from traditional constraints while still honouring its NHS roots. The project pursued a redefined logomark paired with cohesive brand guidelines that preserved NHS clarity while giving Horizons an independent voice.

The rebrand is set to launch in 2026.

NHS Horizons

2024